Do you know how effective your marketing actually is?
MEQ Score is a free marketing effectiveness assessment for in-house marketing leaders. Answer 9 questions and receive a single 0–100 score that reveals how effectively your marketing is performing and where to focus next.
Get your Free Score →THE CHALLENGE
Marketing is hard to measure from the inside.
Most in-house marketing teams have a sense of what is working, but no clear, defensible way to express it. Stakeholder confidence, delivery performance, budget discipline, and commercial impact often sit in different reports, different conversations, and different people's heads.
MEQ Score combines nine weighted inputs across four core areas of effectiveness and brings them together into a single score.
HOW IT HELPS
What MEQ Score reveals.
Built on a calibrated model
MEQ uses a weighted scoring model developed and refined through extensive testing to provide a balanced view of marketing effectiveness.
Two minutes, one number
Answer 9 questions. Get your score, performance band, and priority action immediately.
Know exactly where to focus
Know exactly which pillar is holding you back and what to do about it.
HOW IT WORKS
Three steps to a clearer picture.
Answer
Answer nine questions covering commercial performance, operational delivery, stakeholder alignment, and marketing execution.
Score
MEQ Score instantly generates your 0–100 effectiveness score, including a performance band (Leading, Strong, Mixed, or At Risk) and a breakdown across the four core areas measured.
Act
Upgrade to the full MEQ Score Report (£99) for a detailed written analysis, including recommendations, designed for leadership discussion and internal sharing.
WHAT YOU GET
Free to score. £99 for the full picture.
- Overall MEQ Score (0–100)
- Performance band (Leading / Strong / Mixed / At Risk)
- Four pillar scores
- Executive summary
- Priority action
- Free report content plus:
- All nine dimension scores
- Secondary improvement action
- Client-ready narrative paragraph
- Performance band analysis with context
- Formatted for stakeholder sharing